Leadpages Review – Create Landing Pages That Convert With Ease

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As a company/business owner, you need a landing page. And you need leads to stay in business and achieve your goals.

“Landing pages are the latest direct marketing,” says Seth Godin, and “everyone with a website is a direct marketer.”

Landing pages have been shown to be one of the most powerful ways for companies to capture leads.

However, the majority of companies are not taking advantage of this opportunity. They don’t make landing pages and those that do, are making uninspiring landing pages.

And even worst, some of them craft cluttered and confusing landing pages.

Their guests would most likely bounce back from the page before they could be converted.

Why are companies still having trouble with their landing pages if they have proved to be so successful and important to their businesses?

Any business needs to strive to succeed online, which means creating high-quality, high-conversion landing pages is essential to success.

It is, however, challenging and sometimes not an option, for the non-technically savvy marketers to create a landing page from scratch.

But even the most experienced entrepreneur might not have time or money to carefully craft the perfect landing page for their website.

This is where software like Leadpages can assist everyday business owners and entrepreneurs.

According to a Wishpond poll, B2B landing pages have a conversion rate of 13.28 per cent, while B2C landing pages have a conversion rate of 9.87 per cent.

So it doesn’t have to be difficult all of the time. To build a landing page, you no longer need to be a programmer.

It’s now something you can do from the comfort of your own computer (I’m sure you have one).

But you’ll need a landing page maker to make the dream a reality and one such tool is Leadpages.

And in my Leadpages complete review, we’ll look at whether or not it’s the best platform for you, so you can make an informed decision.

Overall, Leadpages impresses me with its ease of use and accessibility.

However, let’s not get ahead of ourselves. So let dive into what Leadpages is all about.

Leadpages Quick Review

What makes Leadpages shine?

  • Easy to use
  • Mobile-friendly
  • Saves you time and efforts
  • Create Pop up boxes with ease
  • Home over 500 landing page templates
  • Filter templates my conversion rate
  • Easy to use landing page builder
  • A/B Testing optimization
  • Offer free 14 days trial

Leadpages Overview

What Is Leadpages?

Leadpages is a popular all-in-one platform that allows you to create high-converting opt-in forms and landing pages to capture leads and convert clients.

With its flexible platform, marketers can build landing pages and popups quickly and easily. The platform includes a wide variety of features to help build an online business.

Leading the market in this field, Leadpages is undoubtedly one of the most popular platforms among marketers.

Small companies may experience significant success with LeadPages, regardless of their industry’s degree of competitiveness.

So, what exactly are you waiting for? Begin creating landing pages that can draw and, most specifically, convert visitors.

Leadpages removes the guesswork from creating a website by allowing you to use examples of pages that have been shown to convert well.

You can also experiment with various layouts to choose the one that best suits your company.

Which company with a website today wouldn’t want that?

How Does Leadpages Work?

Leadpages’s standard and drag-and-drop editor is used to create landing pages.

There are over 160 landing page templates available, with more being added all the time.

The majority of these templates are free, but you can still see those that are paid.

You can purchase a premium template if it fits your preferences better than the ones that are free.

And if you’re a designer who can create a visually appealing landing page, this might be a lucrative opportunity.

The key goal of a landing page is to collect as many leads as possible and ideally convert most of them into customers.

A good landing page conversion rate is crucial for your business in this respect.

Are there any templates that have previously proved to generate results better?

You can choose templates based on conversion rates with LeadPages.

They’ve also included templates that have already worked with well-known bloggers.

In the editor, you have two choices: the standard editor and the drag-and-drop editor.

The drag-and-drop editor is more user-friendly, and you can customize the page elements to your liking (more about it later).

Using Leadpages user-friendly online tools, you can quickly develop a digital marketing strategy that converts.

These tools make it possible to develop, post, and update content with minimal effort and complication.

Job made easier for freelancers, no more delays or additional costs.

Leadpages helps small businesses communicate with their target audience, gather leads, and close sales.

It accomplishes this by providing a simple interface for users to create blogs, landing pages, pop-ups, warning bars, and more.

Check out: Divi Theme Complete Review

Leadpages Features

Although Leadpages isn’t flawless, the variety of features makes it difficult not to be impressed.

They’ve created a number of important business growth tools for their platform while avoiding overcomplication and making them simple to use for all.

Let’s take a look at some of what make Leadpages stand out.

1. Landing page templates

Of course, one of Leadpages’ most notable benefits is the landing page templates it provides users with in order to create a functional and successful website.

Leadpages has over 500 templates available to their users to choose from.

There are 200 free templates and over 300 paid templates produced and sold by third parties on the web out of the 500 total.

Surprisingly, these third parties created the majority of the top conversion websites, not Leadpages.

Thank you pages, webinar pages, and opt-in pages are just a few of the categories where Leadpages templates can be found.

All Leadpages templates are mobile-friendly, which means they’re perfectly optimized to fit every device’s screen size.

To make an amazing landing page template, you can use one of two builders.

You either use the newest drag-and-drop editor or employ the old standard builder.

Just one of the two editors can use Leadpages templates. Standard templates, for example, cannot be used in the drag-and-drop editor and vice versa.

There are 132 free templates for the standard creator and 76 free templates for the drag and drop editor.

So, whether you choose to use the standard editor or drag-and-drop editor, there’s more than enough templates to work with.

2. Filtering Templates by Conversion Rates

You can filter the landing page templates by conversion rate, which is a fantastic feature.

This is due to the fact that Leadpages has gathered data from over 43,000 users who have used these templates for years.

The data were analyzed to determine the templates that result in the most conversions, which is very useful information for users.

Leadpages, on the other hand, does not include the conversion rate figure, conversion rate deviation, or the length of time the design has been in use.

Although we don’t anticipate any of these specifics, at the very least any of them will help us better understand the conversion arguments.

After all, we won’t be able to compare a brand-new design that delivers the result well to an ordinary template that has been running for years.

Pages look somewhat distinct as users configure templates with copy, pictures, and other elements, making comparisons impossible.

In addition, the page that collects the most lead data may not ultimately convert the most paying clients.

When you take a look at Leadpages’ most converting template, you may see that it’s very boring and not appealing.

It will not only seem old, but the interface will also appear muddled and almost tacky.

This suggests that the most appealing pages aren’t really the most successful at converting visitors.

Therefore, this is a helpful insight to know what really works and avoid wasting time and efforts.

3. Leadboxes (Popup boxes)

One of the unique selling points of Leadpages is the ease of adding popup boxes to your website without much fuss.

Popup boxes known as Leadboxes on Leadpages are slick, professional-looking popup boxes that help you generate more leads.

Leadboxes can be created in minutes with Leadpages.

The tool also has automated settings that allow the popup to appear when your browser’s attention is at its peak.

Yes, that’s right. As soon as your visitor engages with your website, you may make them an irresistible deal.

You can even set the time for your Leadbox to appear. For example, you can make it pop up when a visitor clicks a button or link on your website.

It could happen after a certain amount of browsing time. It may also be as they’re about to leave your website, and you’re making a last-ditch attempt to keep their focus.

Leadboxes can also be used to send a lead magnet, choose a sub-list to send leads to, and sign up webinar attendees, among other benefits of the feature.

Both of these can be done in the configuration area, allowing you to make adjustments without having to leave the Leadboxes tool.

Keep track of your Leadboxes to see how your visitors communicate with your popup.

You can monitor how long users leave the popup open in their browsers and how good it is at collecting data or generating clicks.

With Google Analytics, you can monitor the progress of your Leadboxes.

This helpful function allows you to see which Leadboxes are doing well and which aren’t, as well as why they aren’t.

After that, you can assess and upgrade as needed.

Leadboxes is a flexible tool that has the perfect balance between control and usability.

So, with the drag and drop editor, you can customize Leadboxes and make them look exactly the way you want.

4. Leadpages Landing Page Editor

The Leadpages editors are where you can configure and personalize the regular or paid landing page templates.

This is where you make all of the stylistic updates, such as copy editing, graphic additions, and colour changes.

As previously said, Leadpages has two separate editors. The primary and original editor is the regular editor.

Even a newbie can use it easily since there are only a few customization options.

Since one of the most common criticisms about Leadpages was its lack of customization versatility, so the drag-and-drop editor was introduced.

This editor is more customizable than the regular editor, with its easy to use interface.

Even though users have no design or programming experience, this makes it easy to make interesting landing pages.

The standard editor is the most common of the two editors because it is very basic and simple to use.

Many of the templates available are designed for use with the standard editor and, as previously said, cannot be converted to fit with the drag and drop editor.

While it is fast and simple to use, it comes at the expense of versatility. With the standard editor, you should expect to build pages that are more simple.

Headlines, Leadboxes, tables, and countdown timers are examples of elements available for use.

On the other hand, the drag-and-drop editor, according to Leadpages, is a tool designed for those who want the most customization options for their landing pages.

The drag-and-drop editor is more versatile and modular than the regular editor.

More customization tools are available, as well as the ability to add and move elements.

The countdown timer and Leadboxes can be customized by users.

A library of icons is also available to easily insert icons you might need on your landing page.

5. Leadlinks

Leadlinks are one-of-a-kind URLs that user can use in their email marketing campaign.

When your target audience clicks on the link (to register for a webinar, for example), they are immediately signed up without having to do something else.

Leadlinks are extremely useful because they assist users in obtaining more leads.

Many people would click to register for something, but then click off when they see they have to fill out their details.

But with Leadlinks, there’s no clicking off, unless they don’t click on the link at all.

All your target audience need to do to register is to make a single click. An amazing feature, isn’t it?

Learn more about email marketing: The Content Creator’s Guide To Email Marketing Automation

6. Leaddigits

Leaddigits is one of Leadpages’ most exclusive features.

This is an SMS text messaging tool that collects emails.

Customers can enter the mailing list or email by sending a word to a five-digit phone number (for example, text JUICE to 33333).

Leadpages will then text them and request their addresses, which they will then text back to Leadpages.

If you want to keep the phone number from the lead, Leaddigits will retrieve it automatically.

Leaddigits can be an important way of capturing leads in an environment where people are increasingly relaxed using their cell phones.

It can be particularly helpful in some circumstances. A speaker at an event or meeting, for example, might give the crowd a word and a phone number to text to get the presentation slides.

Alternatively, a shop owner can print a word and a phone number on a publicity leaflet at the entrance to invite customers to sign up for a newsletter.

These are only a couple of the ways Leaddigits can assist with data collection.

While Leaddigits may not be suitable for every client, for those who are, it may be invaluable.

7. A/B testing

Another advantage of Leadpages is the ability to A/B test or split testing your landing pages and Leadboxes.

However, only Pro subscribers have access to this feature.

Users will use the A/B testing function to build various copies of pages that appear to browsers at random.

The winner is the one that works better, and this is the page that will be used.

While this is a convenient option, it should be noted that it is only included in the standard templates and editor, not drag and drop.

A/B test helps you to compare various combinations of text, photographs, and button types in the regular editor.

Check out this Leadpages alternative: Thrive Architect Review: Create Eye-Catching Layouts & Landing Pages With Ease

 Leadpages Pros

1. Easy To Use

There’s no doubt that Leadpages is incredibly simple to use.

Leadpages is more than enough for the regular person to build a website with high-converting landing pages and Leadboxes.

What you need is a visually appealing and functional landing page that will wow the viewers and is simple to use.

Unless you need a more advanced and flexible framework, Leadpages is more than capable of completing the task.

It doesn’t need any prior design or coding knowledge.

As a result, Leadpages is an excellent platform for potential company owners and marketers.

It also fits well with the more seasoned company owner who actually does not have the patience to code and build landing pages.

2. Templates Library

No matter what template you are seeking, there is plenty of options on Leadpages.

Getting started with a new website isn’t hard with tons of templates to choose from.

A template is available for almost every occasion, whether you’re creating an email sign-up page, thank-you page, or an offer page.

404 pages even have templates available to choose from.

3. Saves Time

Another benefit of Leadpages is that it saves a lot of time and effort for business owners in addition to its ease of use.

With Leadpages, you can create landing pages for different purposes swiftly and easily, just like most landing page builders do.

Despite the lack of customization in the standard editor, I see it as straightforward and easy to make landing pages.

With the tool, you can create a new landing page in a matter of minutes, without the assistance of a specialized designer or developer.

Additionally, the use of features like Leadboxes and Leadlinks enhances the effectiveness of your marketing campaign.

Using a landing page builder like Leadpages will save you so much time, money, and effort.

4. Easy integration

Leadpages makes it easy for you to generate multiple high-quality sales-ready leads every single day.

It has built-in integration support for WordPress, Joomla, Squarespace and more, so you can fully customize your landing pages.

All with our 1-Click install system which allows you to generate high-converting sales leads on autopilot and scale as your business grows.

Once your landing page has been built you can set up a landing page campaign in just a few minutes and let Leadpages handle collecting leads and analyzing results.

5. A/B Testing Optimization

While they offer tons of high-quality landing page templates, their killer feature is A/B split testing.

You’ll never know which headline is going to spark the most interest.

That’s why Leadpages gives you the power of A/B testing your landing page copy.

By split testing against your original landing page, you can easily improve it to convert at a higher rate.

Leadpages A/B testing feature provides a quick and easy way to continually improve landing pages without investing in developer resources or trying to learn code.

6. Improves Conversion Rates

We’ve already discussed in this review how Leadpages collects tons of data on its templates’ conversion rates based on years of experience with customers.

Using this feature, users will be able to sort templates based on conversion rate, helping them create landing pages that are more likely to boost sales.

You can increase your conversion rates even further with features such as Leaddigits and Leadlinks.

Leadpages Cons

1. Landing Page Editors Can Be Frustrating Sometimes

There is very little customization and flexibility in the standard landing page editor.

While the drag-and-drop editor does offer plenty of functions, it also has some shortcomings.

Occasionally the tool is slow to use, and it is clunky.

Some widget boundaries are off, resulting in an element almost never-ending up exactly where you want it to or snapping into the wrong spot.

Additionally, while elements can be deleted, they can leave awkward gaps between them that cannot be filled.

In order for you to make the most of your investment in Leadpages, you need to prepare your mind that you will encounter numerous challenges and frustrations using the editor.

2. Standard Templates Not Customizable

The templates in the standard collection are extremely basic, outdated, and lacking customization.

Users are even encouraged by Leadpages to purchase premium templates.

Even if you find a standard template worth using, you cannot customize it as you want since the drag and drop editor is not compatible with standard templates.

More modern and cleaner designs are available in the premium templates.

If you want to use them, you’re going to have to pay extra on top of your regular subscription to Leadpages.

3. Quite Expensive

Leadpages is a fairly expensive landing page builder.

While it supports loads of useful lead magnet options, the pricing structure means that you’ll need to pay more as your marketing campaign grows.

You have to pay at least $15 a month (with annual billing) for it, and that’s without advanced features like A/B testing.

Leadpages Pricing

Compared to many of its competitors, Leadpages is a pricey investment.

There are four package types: the start package, the standard package, the pro customer package, and the advanced customer package.

They come in different price ranges and offer different features. These packages are typically geared toward different sizes of businesses.

When you choose a yearly subscription rather than a monthly rolling plan, you can save a considerable amount on your packages if you are open to committing to an annual contract.

Before you decide, you can always try free 14-day trials.

After the 14-day trial period is over, your subscription will be activated, according to the plan options at the time you signed up.

You won’t be charged if you cancel before the trial period ends.

A free trial is an excellent way to learn about the platform and test out its features.

Let’s take a closer look at Leadpages pricing.

1. Basic Plan

Are you just looking for a website?

The start package is ideal for those who are dipping their toes in Leadpages waters and are interested in learning about the platform.

But keep in mind that it doesn’t come with many of Leadpages’ features, which means you can miss out on higher conversion rates when you’re not investing in Leadpages’ tools.

When billed annually, the start package costs $15, and $19 if billed monthly.

Here’s what is included in the start package:

  • 1 Website
  • Site Templates
  • Mobile-Responsive
  • Free Custom Domain (with annual purchase)
  • Unlimited Traffic & Leads
  • Lead Notifications
  • Tech Support (via Email)
  • Weekly Group Coaching

2. Standard plan

A standard package costs $25/month on an annual basis or $37 per month on a monthly basis. Perfect for new and small business.

Here’s what is included in the standard package:

  • 1 Website
  • Unlimited Landing Pages
  • 40+ Standard Integrations
  • Unlimited Traffic & Leads
  • 200+ Landing Page Templates
  • Unlimited Pop-ups
  • Unlimited Alert Bars
  • Free Hosting
  • Facebook & Instagram Ad Builder
  • Tech Support (via Email)
  • Weekly Group Coaching

3. Pro Plan

Growing businesses will benefit from the pro package, which includes more features.

When you are billed annually, it costs $48/month, and $9/month if you are billed monthly.

Here’s what is included in the pro package:

  • 1 Website
  • Unlimited Landing Pages
  • Unlimited Pop-ups
  • Free Hosting
  • Unlimited Alert Bars
  • 200+ Landing Page Templates
  • Unlimited Traffic & Leads
  • 40+ Standard Integrations
  • Facebook & Instagram Ad Builder
  • Tech Support (via Email)
  • Weekly Group Coaching
  • Online Sales and Payments
  • Unlimited A/B Split Testing
  • Email Trigger
  • 10 Opt-in Text Campaigns

4. Advance Plan

It may be worthwhile to choose the advanced package for large companies such as marketing agencies.

If billed annually, the subscription costs $199/month, and when billed monthly, $301.

Here’s what is included in the advance package:

  • 50 Website
  • Unlimited Landing Pages
  • Unlimited Traffic & Leads
  • Free Hosting
  • 200+ Landing Page Templates
  • Unlimited Alert Bars
  • 40+ Standard Integrations
  • Unlimited Pop-ups
  • Facebook & Instagram Ad Builder
  • Priority Phone Tech Support
  • Weekly Group Coaching
  • Online Sales and Payments
  • Unlimited A/B Split Testing
  • Email Trigger
  • 10 Opt-in Text Campaigns
  • Advanced Integrations
  • Includes 5 Pro Sub Accounts
  • 50 Extra Opt-in Text Campaigns
  • 1-on-1 Quick Start Call


Is Leadpages worth it?

From the four options, a standard package may seem like a more realistic option for small businesses and startups.

You can rely on Leadpages if you’re a new business and you’re looking for responsive and easy-to-make landing pages that will improve your conversion rate and boost sales.

With its features and functionality, Leadpages is an excellent tool.

Can I change my plan?

You can change your plan at any time.

Just make sure to contact their support team with the new plan level you want before your current billing cycle ends.

There are no fees or penalties for changing your plan, and during your current term, you’ll have access to all of the features of the plan you select.

During your next billing cycle, however, you’ll be charged the difference between your current plan and the newly selected plan.

What support does Leadpages offer?

Even with a user-friendly landing page builder like Leadpages, creating a website can be overwhelming.

Therefore, it is so important to have an efficient and friendly support team at your disposal.

The support team at Leadpages does provide customers with assistance, but advanced subscribers have priority.

In addition to a one-on-one quick start call, they also get access to useful free virtual workshops.

Users with the standard plan can open support tickets or use the chat support service, which is available from 9 am to 5 pm central time Monday to Friday

It’s good that you can chat with the team. Their support specialists are really easy to get in touch with even if you have a detailed question.

When is the best time for my business to start using Leadpages?

When you join Leadpages, you’ll benefit from it most since in as much you have something to promote (or sell).

Leadpages offer your business an easy way to get online. Its landing pages and conversion tools make creating your website and growing your business simple and straightforward.

Is it possible for my domain to be connected?

Yes, it is possible. Leadpages automatically hosts every page you publish on their servers under your Leadpages domain.

Additionally, if you own an existing domain, you can connect your domain effortlessly to Leadpages and publish it to your existing domain.


Leadpages provides all the features you’ll need to create an online presence, generate leads, and grow your business.

In addition to its ease of use, Leadpages provides some helpful features that are ideal for users with very little experience in creating websites or designing content.

One disadvantage of Leadpages is that it is more costly than some other WordPress page builder plugins.

But Leadpages offers better value for money than comparable WordPress plugins.

Those who have a WordPress website and want to easily add pop-ups, alert bars, and landing pages can also use Leadpages if the cost is justified.

It’s also useful to those who are not using WordPress since everything they need is included, and the platform is easy to use.

Overall, Leadpages is a great tool to grow your business and generate more sales.