Website builders such as WordPress and Webflow enable you to make websites easily. Nevertheless, both platforms have their own benefits as well as disadvantages you might want to consider before choosing one.
In this head-to-head comparison, we’ll compare Webflow and WordPress, as well as their benefits and drawbacks, to see which one is superior.
However, if you feel none of these platforms is suitable for your needs after reading through, I recommend you check out Website Builder101. With numerous website builders to choose from, I’m sure you will find one or more website builders perfect for your business.
WordPress vs Webflow Overview
Over the course of 17 years, WordPress has been a huge hit among web developers, bloggers, designers, marketers, and businesses.
There are many websites (about 64 million) built on WordPress, which is by far the most popular. Using WordPress, you can easily create blogs, business websites, e-commerce sites, and more.
Webflow began in 2013 and has gradually grown in popularity since then. Designers and casual users may benefit from this visually appealing and fully hosted WordPress alternative.
Webflow is a simple website builder with a visual web design tool for creating your site. It operates more like a hosting provider. They generate money by providing hosting services and charging for extra features and upgrades.
Now let’s see how WordPress and Webflow stack up against each other.
1. Ease Of Use
The majority of users who start a website have zero knowledge of coding. An easy to use platform is necessary so that users do not have to hire developers or pay someone to help them.
How does WordPress vs Webflow perform in this regard?
More than 39.5% of all websites on the internet are powered by WordPress. That’s millions of users from all around the world, with varying skill levels.
It’s really simple to use. It does, however, have a minor learning curve.
If you’re a beginner, you will have to familiarize yourself with the WordPress terms like themes, plugins, the distinction between posts and pages, categories versus tags, and others.
However, this is nothing to worry about. WordPress offers its users a simple visual editor (Block Editor) to efficiently add content to their website.
You get to create your own pages and use blocks to change information. This allows you to create stunning layouts without ever having to write a line of code.
The WordPress Block editor isn’t what you’re looking for?
It’s no problem, there are several drag-and-drop page builders available to you. You can install these page builders (also known as plugins) as add-ons, and most of them come in free versions.
WordPress offers its users hundreds of visually appealing templates and numerous plugin to meet any needs you or your business possibly have.
Webflow provides a simple and intuitive interface for managing your website. It has a visual interface for creating content. With a live preview, you get to see your content and page layouts before they go live.
Webflow has a number of templates that you may customize for your project using their visual editor. The Webflow visual editor contains a lot of options, so it might be a little challenging for novices navigating it.
You change or customize the characteristics of any element by pointing and clicking on it. Also, with the left panels, you have options to add different elements to your website pages.
Designers and developers alike will find Webflow useful. However, content publishers or bloggers may not like the lack of features that are common to most CMS platforms such as post types, categories, tags, discussion forums, and comments.
Are you a blogger? Don’t worry, I will discuss the blogging capabilities of both platforms later in this post.
A point-and-click editor is available in both Webflow and WordPress. Templates and layouts that are ready to use are also included.
Although Webflow’s default editor is user-friendly, it still has the same learning curve as WordPress. Furthermore, users of Webflow are only limited to the default editor.
WordPress, on the other hand, is flexible, so you may use a page builder to replace the default editor if you need more customizability.
The CMS features of Webflow are also not the same as those of WordPress.
There are fewer choices for adding tags and categories to your content types, no native comments’ functionality, and the design components just get in the way of writing. For content publishers, this makes it a little more difficult to utilize.
Regarding ease of use, it’s obvious WordPress is the winner. Unlike Webflow, WordPress allow you to use a page builder of your choice (in as much it’s compatible with WordPress of course) instead of limiting you to the default editor.
2. Design and Templates
Not every person who creates a website is a designer. You can utilize available design tools even if you’re a novice. Just that the ultimate product will probably not be as nice as a professionally created website.
Therefore, it’s essential you choose a website builder that can help you create an appealing professional website without hiring a designer.
So, let’s look at how WordPress and Webflow manage design and templates.
Thousands of WordPress themes are available for users to start with. Many of them are absolutely free to use, and the majority of them are already mobile-friendly.
To create your website, you can start with any of these professionally designed WordPress themes. You don’t have to start with a blank canvas.
You can choose to change the theme of your website at any moment and switch to a different one. They’re simple to use, and you can change them using a live customizer within WordPress.
WordPress, unlike Webflow, allows you change your design elements without while keeping your content intact.
You can also design landing pages by using a theme and then a page builder plugin. Professionally prepared templates are also included with these page builders, which you may customize as you want.
You can’t seem to discover a theme you like? Don’t worry, you can create your own templates and themes using tools like Beaver Themer without ever writing a line of code.
You have dozens of premium and free templates on Webflow ready for use. They’re all mobile-friendly and may be utilized for a variety of websites.
When you create a new project, you can choose a template. However, after you’ve chosen a template, you won’t be able to change it like you can do on WordPress.
It’s simple to make changes to your templates because Webflow provides users with a visual design tool. Its robust visual editor allows you to update any element on every page of your website.
Any changes you make to layout components like the header, navigation, and footer will be reflected throughout the whole site.
Again, WordPress is the winner for this second round of the contest.
WordPress is able to give a lot more flexibility than Webflow since the content and functions are separated from the design. It also allows users access to a greater range of designs and tools for customizing the appearance of a website.
3. Integrations and Add-ons
Any website builder will simply not be able to provide you with everything you need. That’s why you’ll need the flexibility to use third-party tools to achieve your goals.
Let’s look at how WordPress and Webflow deal with integration of third-party tools.
WordPress plugins are what give WordPress its true power. To add new features to your website, you have more than enough tools to do so.
Over 50,000 plugins for WordPress are available for free. There are even more if you count premium plugins.
WordPress’s plugins cover an array of features, including building contact forms, adding SEO features, integrating Google Analytics, and more.
It offers seamless integration with all the most prominent third-party services and solutions that you could need to achieve your business goals.
You can integrate with all major providers, whether it’s an email marketing service, live chat software, a help desk, or a business phone service.
Unfortunately, Webflow allows a limited number of third party services to be integrated. Some integrations work out of the box, but for most integrations, you’ll have to follow a guide on how to link it with your Webflow website.
On Webflow, changing your hosting service may break some integrations. You may find that forms aren’t working on your new host and need to troubleshoot them and find ways to get them working.
Unarguably, with thousands of plugins and third-party tools and services, WordPress is the clear winner one more time again.
4. User Support
Even the most experienced web developers require assistance from time to time. Let’s compare the support options that Webflow and WordPress offer users.
WordPress is an open-source platform that is driven by the community and has a lot of free community support.
Normally, a simple Google search will yield answers to all of your WordPress-related questions. If you need more visual assistance, there are many step-by-step WordPress guides and video tutorial that will put you through easily.
Furthermore, If you want more assistance, you can quickly locate and hire a developer to assist you. WordPress is popular, therefore, there are hundreds of developers that make it super-easy and economical for small companies to receive support when they need it.
You can’t possibly go wrong using WordPress with the availability of countless resources online free of charge.
A massive collection of articles and tutorials called Webflow University is available as support resources.
Also, you will have access to a wide variety of video tutorials and how-to guides to help learn how to use the platform.
Customer support is provided via email by Webflow between 6:00 am and 6:00 pm PT each Monday through Friday. It does have an AI-driven chatbot, though live chat support isn’t really available.
Additionally, Webflow has a support forum where users and staff can help you with your questions.
Okay. So, again WordPress get Webflow smacked down.
WordPress, being the world’s most popular platform, offers more support choices. Third-party developers provide assistance in a variety of languages, and there are several free support choices.
Webflow’s support services are limited to email help due to the premium price of their paying plans. For considerably lower monthly prices, several shared WordPress hosting companies provide live chat and 24/7 phone support.
5. Ecommerce Capability
As online shopping is on the increase, it becomes important I include eCommerce in this comparison between WordPress and Webflow.
A solid eCommerce platform is critical to the growth and success of many businesses. Therefore, let’s check out WordPress and Webflow’s eCommerce capabilities.
To utilize WooCommerce, the world’s most popular eCommerce platform, you’ll need WordPress. Millions of major and small online shops utilize this free WordPress plugin all around the world.
WooCommerce also has its own add-ons/plugins that make it simple to add new functionality to your online business.
You’ll also have access to hundreds of WooCommerce themes to select from when it comes to designing your eCommerce site.
You may also pick from a variety of payment methods with WooCommerce, including PayPal, Stripe, Authorize.Net, and dozens more.
There are various additional eCommerce and shopping cart plugins available for WordPress also. With MemberPress, you can offer digital subscriptions or software downloads, and with Easy Digital Downloads, you can offer both.
When compared to the solutions available for WordPress, Webflow has limited eCommerce ability. The amount of goods you may sell is determined by your plan (beginning at $29 per month for 500 goods with the eCommerce Standard plan).
They accept payments using Stripe. In addition to Stripe’s transaction fees, Webflow will charge a 2 percent fee every transaction with the Standard plan.
It’s simple to add goods to your website. To give product specifications, photos, and other choices, you only need to fill out a form.
Webflow isn’t designed for selling membership or subscription-based services. However, you can use it to sell software, music, e-books, and other digital commodities.
WordPress provides a more versatile platform for selling whatever you desire. It offers additional payment choices, add-ons, and no limits on the number of things you may add.
To get started, you may use WooCommerce or any other eCommerce plugin. You can even decide to move your business to any other hosting service without causing any problems.
Webflow is more costly, has a transaction fee, a limited selection of items, and offers fewer features and third-party integrations.
Without much ado, WordPress earned the medal when it comes to eCommerce abilities.
6. Search Engine Optimization (SEO)
Today, SEO is perhaps the most crucial feature that a platform should have. The concept of ranking organically for a single or a group of keywords is critical for businesses nowadays.
In fact, many firms throughout the world consider SEO to be an important element of their marketing strategy. Therefore, let’s see who will win this round between WordPress and Webflow.
WordPress contains all you need for an effective SEO. In WordPress, SEO is built right in.
With WordPress, you can ensure your blogs, articles, and web pages are optimized for search engines.
You can simply assess the optimization ratio of your content thanks to the seamless integration of SEO plugins (Yoast SEO). The cost, functionality, and advanced integration are the primary differences between WordPress and Webflow.
Other plugins, such as SEMRush, Google Keyword Planner, Google Search Console, and an All-In-One SEO Pack, can also be integrated seamlessly.
Webflow provides its users with a number of essential and contemporary SEO solutions. It allows the user to manually adjust the most important SEO factors.
The platform very much covers all areas of ensuring that your website is SEO friendly, from SEO names to descriptions to ALT tags for photos.
Webflow also creates the sitemap file and meta tags for your blog and articles automatically. Developers have access to the platform’s API, and you may combine Facebook and Google services.
Search engine optimization seems a bit technical on Webflow and not as easy as it is on WordPress. Therefore, if SEO is so important (which I guess it is) to you, then you might want to go for WordPress.
With its groundbreaking and smooth integration of many plugins, WordPress has seized the lead in this area.
On WordPress, users have a number of plugins to efficiently optimize their content for search engines in a variety of ways.
As a result, when it comes to search engine optimization, WordPress provides a superior option for the user.
A website’s lifeblood is its blog. They’re there to drive more traffic, generate more leads, and close more sales. Blogging is often regarded as one of the most effective methods for improving your website’s SERP rankings.
Let’s see who have more blogging capabilities between WordPress and Webflow.
WordPress recognized the importance of blogs in the digital era and promoted itself as a professional and high-quality blogging platform.
The WordPress CMS admin panel makes it easy for you to see what’s available to you. For your blogs, you have customization, administration, modernization, and marketing options available on WordPress.
You can quickly establish a personal or company blog, integrate media, add social sharing features, and do SEO for your blog.
WordPress CMS also comes with a number of customization and editing options. You may present your blogs in any way you like thanks to the built-in configurable templates.
There’s also a long selection of plugins that, once installed on your WordPress site, provide you with a variety of blog page creation possibilities.
In a word, WordPress allows you to be highly creative when it comes to blogging.
Webflow allows you to present your blogs to your readers in a visually stunning manner as well as its counterpart. It is designed to capture your audiences’ attention and direct them to the website’s main emphasis.
Furthermore, the website builder offers a number of features, including a library of high-quality, completely configurable, and highly responsive themes.
In addition, Webflow provides you with a number of powerful design modification options. Your blog page can be completely customized, so you can make it look and respond exactly as you wish.
Also, Webflow allows you to set SEO parameters as you upload media, images, and many other things.
Webflow and WordPress both offer a variety of blogging tools to their customers.
Webflow features a built-in blogging engine that allows you to manage your blog right from the platform.
WordPress, on the other hand, provides maximum experience and feasibility. You can design, customize, update, add, and, in short, “create” your blog page according to your needs with the aid of plugins.
With numerous options of plugins to easily manage and promote your blog, WordPress again deserve the trophy.
I’m sure you’ve been wondering if the cost of WordPress and Webflow is included in this comparison. Well, I purposely make it the last, so you could see first what the two platforms offer.
Choosing a web platform is in large part based on how much it costs to build and keep your site running.
More importantly, if you’re on a low budget or just starting out, sure you want to keep cost low as much as you can.
So let’s see which of the two platforms is more affordable and cost-effective.
It’s free to use WordPress, but you’ll need a domain name and hosting account. Additionally, you will also need to pay for any premium plugins, themes, or third-party services you may need.
Hosting packages begin at $2.95 – $49.95 per month (normally paid annually) and domain names are normally $12 per year.
For someone just beginning their online business and trying to test the waters, this is not a cheap option.
However, WordPress users benefit from a big ecosystem. There are over 57,000 free plugins and hundreds of free themes to select from in the WordPress.org plugin directory alone.
This lets you keep your expenditures down by using free plugins and themes to develop your site. Even the majority of premium WordPress plugins and themes come with free versions that you may use without spending any money.
Webflow has a restricted free edition that allows you to create a website and host it on a Webflow-branded subdomain.
Site Plans and Account Plans are the two sorts of paid plans available.
Site Plans are paid per site and include the use of your own domain name (domain fee not included). They are also priced according to the sort of site you wish to create.
They are separated into four categories: Basic, CMS, Business, and Enterprise. Each level expands your account’s capabilities and introduces additional features.
Ecommerce Plans, which allow you to create online stores and are also separated into various levels, are another kind of Site Plans.
Plans for websites start at $12 per month, while eCommerce plans start at $29 per month. You’ll be invoiced once a year, and if you want to pay monthly, you’ll have to pay more.
Also, there are Account Plans available. With these, you can manage multiple websites as projects, either hosted in Webflow or hosted somewhere else. If you export the site code, however, you may not be able to use forms and eCommerce checkout.
For the last time, the medal goes to WordPress.
You get all the functionality with WordPress at a significantly lesser cost. Using free plugins, you may add any new functionality you want. You can completely get started with WordPress without a dime.
Of course, if your business is expanding, you will need to upgrade and enjoy more advanced features and plugins.
However, the good thing is that you can observe and see whether your business takes off before upgrading your hosting or purchasing premium add-ons.
Can I grow my online business with the WordPress free plan?
Yes! While the WordPress free plan limits you to 3 GB of space across your site, that’s more than enough space to run even large websites with bandwidth to spare.
However, you will have to upgrade as your business is growing, so you can have access to advanced features. You can try WordPress free plan here.
Apart from WordPress and Webflow, are there any better alternatives?
Sure. There are other services similar to WordPress and Webflow. For example, Squarespace is a platform that offers a simple, clean interface and is an excellent alternative if you’re looking to design a website without coding.
For worthy alternatives to WordPress and Webflow, please check out Website Builder101.
Can I migrate my website from WordPress to Webflow?
Yes, you can. Webflow offers a migration service which enables users to move their WordPress content to the Webflow platform.
Here is the step-by-step guide to migrate from WordPress to Webflow.
Is WordPress better than Wix?
Sure, WordPress is more popular, more feature-rich, more flexible… but that doesn’t mean you can’t use Wix to run a professional website. Here [WordPress vs Wix: Which is The Best Website Builder?] is an in-depth comparison of WordPress and Wix. I recommend you go through it to know which one is suitable for your needs.
How difficult is Webflow?
You can obviously see from the WordPress vs Webflow comparison that WordPress is considerably superior to Webflow.
At a cheaper cost, there are more eCommerce choices, support flexibility, and design alternatives. Even so, you have complete control over your website look and functionality.
Well, with an exceptional design tool, you can create a stunning website on Webflow. Support, integrations, flexibility, and CMS features are, however, very restricted.
Therefore, if you are looking for a cost-effective platform with great flexibility and features to create a well-functioning website without writing a single line of code, WordPress is the best solution.
One lasting thing, quality lead is the lifeblood of any business. No matter how good your service or product is, if you’re not generating lead through your website, you’re not going to make sales.
For this purpose, I have created a post on the 18 Best Lead Generation Plugins To Boost Your Email List 1000x. These are plugins you can use on your website to get quality leads, leading to an increase in conversion rate and eventually boost your sales.